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Local heritage bakery recreates signature recipe into 3 new flavours
Embracing innovation in tradition
Polar Puffs & Cakes has always been known to many for their signature Sugar Roll which featured a light and airy sponge that was introduced back in 1995. With a constant drive to improve their product offerings, the local heritage bakery is embracing the need for innovation and recreates the signature airy sponge to be softer than before. The soft sponge is hand rolled in a generous portion of light whipped cream and fruit jam fillings which gives the rolls a fluffy texture in every bite.
On 22 December 2022, Polar Puffs & Cakes rolled out its new Fruity Fluffy Rolls series with the recipe in 3 tropical flavours – Golden Mango Roll, Tropical Pink Guava, and Lychee Rose Roll.
Golden Mango Roll ($9)
Delicately hand rolled in the softest sponge, the Golden Mango Roll is filled with ripe fleshy mangoes cooked into a deliciously sticky jam, enhanced with creamy and light whipped cream. Light and tangy, it is the perfect treat for all mango lovers.
Tropical Pink Guava Roll ($9)
Pink guava jam with guava bits, hand rolled with light whipped cream into the softest sponge – it all makes up for the fluffiest and prettiest pink roll. Serve chilled to make a great tropical dessert to have on a hot day!
Lychee Rose Roll ($9)
Freshly baked Lychee Rose Roll is filled with a unique jam, made with floral rose flavours and juicy lychee bits. Bite into the perfect combi of this jam with the softest sponge and light whipped cream. It’s a sure-fire hit at any party gathering.
Well-loved by influencers and customers
Let’s take a look at some influencers enjoying the fruity fluffy rolls!
How to indulge in the rolls
Available in whole rolls and single-served slices, these fluffy rolls are convenient and quick desserts or snacks that can be easily enjoyed anytime, anywhere! Savour this irresistibly tasty roll with an aromatic cup of coffee or tea on the side, and there you have it – a perfect breakfast meal to jumpstart your morning. You can also treat yourself to this fruity dessert after a long day of work. With just the right amount of sweetness, these rolls are suitable for all ages and are also great for any party gatherings!
Giveaway
To celebrate the launch of its Fruity Fluffy Roll series, Polar ran a giveaway on their Instagram back on 14 December 2022 and gathered a high participation rate from their followers. The winners subsequently shared on their Instagram Story that it is “too yummy”.
Due to the overwhelming support from the previous giveaway, Polar will be having another upcoming giveaway from 1 to 7 February 2023. So, do keep a look out on their Instagram here!
Where and how can you buy it?
To purchase these Fruity Fluffy Rolls, simply visit any Polar retail outlet or order from their website. Rolls slicing services are only available at the outlets upon request.
Promotions
Get your hands on the rolls with the launch special promotions that are available from now till 28 February 2023:
- 3 slices variety pack for $4.50 (U.P. $5.40) – only for retail outlets
- Half-half roll (Choice of any two flavours in a roll) for $8.50 (U.P. $9) – only for retail outlets
- Whole roll for $8.50 (U.P. $9)
Polaris members can enjoy 10% OFF these fruity fluffy rolls at their usual price from 28 February 2023 onwards. The membership is free, simply sign up by creating an account on their website.
Head down to your nearest Polar outlet to grab these new fruity fluffy rolls and be prepared to be indulged in the hand rolled fluffiness in every bite!
The fruity fluffy rolls will also be made available in party boxes that is perfect for events and gatherings in February 2023. Remember to share the love with your family and friends. 😊
About Polar Puffs & Cakes
Polar Puffs & Cakes is a home-grown pride that first opened its doors back in 1926, come rain or shine, we promise to deliver the highest quality of puff pastries, cakes, and confectioneries to bring comfort to every soul. It has been a long and fulfilling journey as we grew from a one shophouse unit in Singapore to having 30 island-wide retail stores and hundreds of distribution points.
96 years of blending and mixing tirelessly, we are committed to preserving that irreplaceable flavour and texture of our handmade puff pastries and rolls. Each puff pastry we produce is unique because every piece is handmade with love.
We strongly believe that food should bring happiness, and we dream of building traditions that can be passed down from generation to generation. With that focus in mind, many of our signature products were born – Curry Puff, Chicken Pie, Sugar Roll and more.
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